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The Family Investor

BofA's Hartnett: TINA Turner Trades for 2025

Chief strategist Hartnett says it's time to put on contrarian trades.

Mrs Pennies's avatar
Mrs Pennies
Sep 09, 2025
∙ Paid

I’m all for a catchy title. It doesn’t get much catchier than this: Sell hubris, Buy humiliation.

That’s the title of Hartnett’s salvo: He says to buy contrarian trades.

man in black suit standing beside woman in black dress
Photo by History in HD on Unsplash

Hartnett calls this the TINA trade: There Is No Alternative. The TINA or Trump trade is obvious, because since 5 Nov 2024, US stocks saw inflows of US$1.8 trillion while Em saw outflows of US$0.5 trillion. Gold also saw saw its biggest outflow since July 2022.

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